Exploring Just How Business Philanthropy Shapes Brand Reputation and Consumer Commitment Company philanthropy greatly influences brand credibility and customer commitment. Companies that take part in genuine charitable campaigns usually see a favorable change in how customers view them. This alignment of worths promotes trust fund and emotional links with audiences. https://erickuqfvi.wikinewspaper.com/4009734/corporate_philanthropy_as_a_catalyst_for_resilient_cities